SharkyzSharkyz Swim School

This is what we're building.

A full website, brand system, app & AI booking platform — elapsed since kickoff.
30
✅ Done
38
In progress
44%
Complete
16
Decisions locked
18
Q's answered
1h 2m
⏱ Focus hours

📊 Progress

Overall30/68 · 44%
🌊 Kavita16/29 · 55%
🦈 John7/32 · 22%

📁 Resources everything, in one place

⏱ The timeline 4-hour blocks

Day 1 · B1 · 10:54–14:54
Kickoff — discovery + audit; ideas formed; building starts
Day 1 · B2 · 14:54–18:54
Two website mockups built, hosted & shared (~5h). Vision aligned; quiz + community locked
Day 1 · B3 · 18:54–22:54
Logo wrestle → full brand board created; tracking system stood up
Day 1 · B4 · 22:54–02:54
App phase-1 interface demo'd; worked to 1:48am, then slept
Day 2 · B1 · ~09:00
John's voice note — hands Kavita the wheel; reveals the real product (AI match + route)
Day 2 · B3 · 14:15
The 2:15 Zoom (45m) — mockup approved; ~10 of 14 checklist items answered
Day 2 · B4 · 16:30–18:28
Cloudflare tutorial sent · site-copy doc shared · LOGO RESOLVED 💪
Day 2 · B5 · 21:35
Building Mission Control — the org layer to simplify it all

🔒 Decisions locked 16 calls made

Core: customer pays → AI matches instructor↔child → AI routes (no self-scheduling)
Working mode: Kavita builds & drives, John critiques
5 programs: Kids · Adults & Seniors · Competitive · Accelerated 3-wk · Pool Parties
Added accelerated 3-week course; dropped the 'learn-to-swim guarantee'
Target seniors 60+ / doctor-recommended as a deliberate segment
Web-based (PWA) first; 3 interfaces — parent / admin / instructor
Mobile-first now → physical locations later (LA Fitness interim)
Miami removed for now (gated on ≥5 instructors)
Service area: all of Broward + West Palm Beach
Design approved — playful, logo-derived; polish later
Hours 10–7 · insurance = general liability · certs = WSI + CPR standard
Domain sharkyzswimschool.com via Cloudflare + Google Workspace email
Booking = request→match (Phase 1); full AI routing (Phase 2)
Parent quiz feeds instructor pairing/placement
Adult-story community engine (consent-friendly proof)
Final logo resolved + full website copy written (v2 doc)

✓ The full checklist every moving piece

🏁 Foundation(7/7)
🌊 Kavita · Domain & Infrastructure(2/3)
🌊 Kavita · Website Development(3/7)
🌊 Kavita · App / System(4/7)
🌊 Kavita · Content & Strategy (mockup)(5/5)
🌊 Kavita · Content & Strategy (refined & approved)(0/5)
🌊 Kavita · Scope(2/2)
🦈 John · Domain & Setup(0/3)
🦈 John · Branding & Messaging(3/6)
🦈 John · Services & Offers(1/7)
🦈 John · Reviews & Credibility(1/4)
🦈 John · Policies(1/4)
🦈 John · Social & Instructors(1/4)
🦈 John · Growth & Expansion(0/4)

Open the live build board →  ✓ Update the checklist →

Live · since 2026-05-30 · Sharkyz Swim School build progress